Group Marketing Director

Description

1. Organize and formulate project marketing strategy planning, overall project planning and sales plan according to the group's development strategy;

2. Responsible for the group's brand publicity and promotion, as well as advertising creativity;

3. Responsible for the formulation and effective implementation of the overall and phased marketing and communication strategies of the project, the formulation and effective implementation of sales policies, sales strategies and implementation plans;

4. Responsible for market research, product analysis, research and monitoring of competitors, and providing project market operation proposals and project proposals;

5. Responsible for integrating marketing and media resources, planning public relations events and theme activities;

6. Responsible for reviewing the specific planning plan of the project and the promotion budget of specific activities, and controlling the budget of marketing expenses.

Claim

1. Bachelor degree or above, major in economic management, marketing, real estate management or other related majors;

2. More than 10 years working experience in real estate, including more than 5 years working experience in large real estate (Country Garden/Vanke/Longhu);

3. Have relevant knowledge of management, economics, real estate, market planning and financial knowledge;

4. Proficient in Microsoft Office;

5. Have certain leadership ability, judgment and decision-making ability, coordination ability, interpersonal communication ability, influence, planning and execution ability.

Salary Range

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